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Create the Robots.txt File Part 2; To Continue Our Robot Story
You have already known that robots.txt file can increase the online profit of your website by promoting it in the search engines. If you are eager to monetize your website, you should know how to create the robots.txt file. This file allows to forbid the indexation of unnecessary pages and to specify the sitemap. Robots.txt sitemap Directive “Sitemap” is used to detect sitemap.xml locat...
Make Friends With the Robot or How to Create the Robots.txt File
What is the robots.txt file? The robot.txt file is a text file which should be placed on the web server and tell the web crawlers rather to access a file or not. What is the point? The robot.txt is a very powerful file to expunge the indexing pages without quality content. For example, you have two versions of a page: the one for viewing in browsers and the other for printing. You ha...
How to Get to the Top of Google in a Featured Snippet
While organic traffic is becoming more competitive and Google’s algorithms keep evolving, it is more important than ever for website owners to take action and not lose their rankings. One way is to take advantage of Googles featured snippet. What are Featured Snippets? When someone runs a search query in Google, sometimes a result will show up in a block at the top of the results. This ...
Lighthouse Auditing for Publishers
In February, we announced the launch of SEO auditing tools in Lighthouse Chrome Extension, which is now available in Google Chrome Developer tools. Lighthouse is an open-source, automated tool for improving the quality of web pages. Lighthouse is designed to help publishers improve the quality of their web sites, by providing tools and features for their developers to run audits for performance,...
Your Guide to Expert SEO Link Building Tools
Are you ready to maximize your SEO performance? Search Engine Optimization (SEO) gives businesses an opportunity to boost their online visibility. There are many factors that influence a successful SEO campaign. These include content, social media, and web design. At the top of this list is link building. Content optimized for search engine use has a healthy backbone of links. In fact, high-...
On-page SEO techniques To Rank Your Website
Do you want to rank your website on the first page? I have no doubt that yes. In this case you should be really good at on-page SEO techniques. We want to help you with it, so read carefully: SEO, or Search Engine Optimisation, is the process that helps you get your website to rank at the top in every search engine. Alternatively, on-page SEO techniques helps you get more traffic to your web...
Website Optimization: 20 Guaranteed Ways to Kill your Site
Today we want to help you avoid some mistakes with website optimization. When it comes to running your own website, you will be inundated with opinions. Suddenly everyone is an expert and has little tips and tricks to try to improve the many things that you are aiming for. That’s great, if you are avoiding the trappings that many businesses fall into when it comes to website optimization. Her...
WordPress Plugins: Only the Best and Useful
WordPress now officially powers an impressive 26% of the entire web. That means 1 in 4 websites is powered by the internet giant. Moreover, every day 500 new websites are created using WordPress. That means that if you’re using WordPress to power your site you have an abundance of company the world over. This poses a coundrum though. With such a wealth of plugins, it is difficult to k...
SEO Training Courses and SEO Certifications in 2018
The webmaster has to keep track of all the updates in the search algorithms. He also has to make his website stand out so that it can attract visitors. That is why SEO (search engine optimization) holds the key to a successful digital marketing strategy. And this is the reason why novices can’t entrust it. You should do SEO only when you know what you are doing. If you are looking to manage a we...
Everything you wanted to know about doorways, but were afraid to ask
In English, a doorway is also called «a bridge page», which clearly explains the main task of such platforms — to redirect the search traffic to the corresponding page. This method of attracting visitors to the website is quite effective, as doorways quickly get to the top search results for low-frequency and medium-frequency thematic search requests. This happens first and foremost due to the ...ADVERTISEMENT
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