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Mobile offers: how to start?

Mobile offers: how to start?

When it comes to mobile marketing, you always hear the talks about CPL and CPM-models of interaction. There are a lot of networks which work with these formats, but we are gurus of CPA-marketing that’s why we’re ready to discuss this vertical for details. Traditional CPA-marketing, which is based on nutra, differs from any work with mobile offers: different models, different principles of prom...
More commissions with the new mobile Xclone version

More commissions with the new mobile Xclone version

We are happy to announce the launch of the new V3 mobile version for the White Labels Xclones which, according to our many AB tests, will allow you to significantly increase your conversion rate. More conversions mean more cash for you ! Here are some of the changes that will significantly increase your conversion rate: Faster stream and reduced latency = more pleasure = more transacti...
Making money with carrier traffic

Making money with carrier traffic

Are you curious about what mobile content offers are? Would you like to find an easy way to profit from those as an affiliate or media buyer? Trafficshop is happy to share some basics about mobile carrier/content offers! it's important to make clear that different Offer Walls use a variety of names for these kind of offers. Premium SMS, Pin Submits, Mobile Subscription, etc are some of the...
The Key To Mobile Programmatic Growth? S2S In-App Header Bidding

The Key To Mobile Programmatic Growth? S2S In-App Header Bidding

If you are like the majority of app developers and publishers, the following stats will make you giddy with excitement and make you sweat a little. According to eMarketer, by 2020 mobile ad spend will outpace all traditional media combined and account for 43 percent of total media ad spending. This is the stat which should make you feel all warm and fuzzy at the opportunity this represents...
What is the Future of Mobile Video Advertising? 5 Bold Predictions

What is the Future of Mobile Video Advertising? 5 Bold Predictions

In our State of Mobile Video Advertising 2018 Report, we highlighted how advertisers and publishers alike all around the world have increasingly embraced in-app video advertising over the past two plus years. But what will the space look like for the rest of 2018 and going forward? How will everything look in 2019, 2020 and beyond? We’ve gazed into the crystal ball to see what the future hold...
How Mobilechain Will Benefit Mobile Users

How Mobilechain Will Benefit Mobile Users

We created Mobilechain for one central purpose: to transform the mobile economy using blockchain technologies. Our team knows that without mobile users, the mobile economy wouldn’t exist. And we know that the mobile industry hasn’t necessarily evolved along with mobile consumer demands. Mobile consumers are demanding more from the businesses they interact with on the mobile devices and mobile co...
How Mobilechain Will Benefit App Developers

How Mobilechain Will Benefit App Developers

We created Mobilechain for one central purpose: to transform the mobile economy using blockchain technologies. Our team knows that mobile app developers are the cornerstone of the app economy. And we know that not much has changed in the mobile economy since the original third-party apps were launched on the app stores despite rapid changes in the mobile industry. That’s why we’ve designed all ...
How to Optimize Landing Pages for Mobile

How to Optimize Landing Pages for Mobile

Having to “pinch and zoom” to see content better on your mobile phone is a thing of the past. Today, non-optimized websites get a big, fat X when visitors see hard to read text, misaligned images and impossible-to-click links and buttons. The same applies to landing pages. A non-optimized mobile version will make the visitor feel unwelcome and literally unable to do anything. For this reason, ...
All Hail the King: Mobile Video Reigns Supreme

All Hail the King: Mobile Video Reigns Supreme

It’s no secret that advertisers are increasingly turning to video advertising to reach mobile-centric audiences. Numbers released in April 2018 from the Interactive Advertising Bureau show that around 60 percent of all digital ad spend is now going towards video, and that two in three advertisers are moving money away from television spots to fund more mobile video advertising. No wonder eMarketer...
How You Should be Doing Mobile Cross-Platform Attribution, as Told by a Branch Executive

How You Should be Doing Mobile Cross-Platform Attribution, as Told by a Branch Executive

Mobile—the device that every marketer wants to figure out. How are consumers engaging when they’re using mobile devices, where are they surfing the web, and how exactly can we give them what we want? Most importantly, we want to know how mobile stacks up to the rest of our targeting strategy, and to make sure no consumer action is slipping through the cracks—that’s where cross-platform attribution...
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