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Why Marketers Need to Break their Addiction to Fixed CPA

Why Marketers Need to Break their Addiction to Fixed CPA

It is important to go beyond a fixed CPA model to better optimize mobile app campaigns and uncover the optimal maximum potential for ROI. In the fast-paced mobile advertising industry, you have to constantly optimize your strategies to improve performance. With the introduction of improved campaign measurability, marketers have realized they might have let their addiction to inst...
Top 5 YouTube Channels for Affiliate Marketers

Top 5 YouTube Channels for Affiliate Marketers

Oh, to be a visual individual. Sometimes a longform blog post 0r a funny meme just isn’t enough. Sometimes you need video, that’s where YouTube comes in. Top 5 YouTube Channels for Affiliate Marketers Allow us to preface this with the following, we’re well-aware there are a plethora of YouTube channels on the interwebs. We also know you might have your favorites, new or old. So please don’t l...
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